Metaverse branding is quite popular these days. Nike, Walmart, Vineyard Vines, Abercrombie & Fitch, and a handful of companies are among the frontrunners that have applied trademark filings with the United States Patent and Trademark Office. But what exactly is metaverse? And why should you even care when you produce marijuana and infused edibles?
While decentralized technologies advance, the future of law in the metaverse economy remains unknown. At the same time, large corporations like Nike are trademarking their products for "intend to use." So, immense opportunities may await cannabis producers in the metaverse, even though they have struggled to acquire federal protection for trademarks in the industry.
Currently, the federal law prevents cannabis companies from obtaining a federal registration for cannabis goods or services. Not to forget that federally allowed hemp goods have not been approved by the FDA. Canna-brand companies are restricted to state-based common law rights, whether they are a large or small business.
Nevertheless, trademark attorneys have discovered means to acquire federal trademark protection status, albeit in limited forms like auxiliary goods or services. Even so, the federal barrier continues to present issues. Figuratively speaking, there is nothing that prohibits a Florida farmer from profiting on the seeds sown by another establishment in Colorado. After all, trademark law of intellectual property rights is confined to the geographical region in which such a mark is used.
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Tags: marijuana, weed, cannabis